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Showing posts from February, 2016

What customers think is good service

In theory, the “tricks” to delivering awesome customer service are pretty straightforward:

Empathy
Appreciation
Helpfulness
Seems pretty easy, right? Just develop these three skills, and you'll be set. Sure, you can tune these by mastering the “thank you,” or by understanding how things like tone and word choice make a difference in support.

But in practice, delighting customers isn't so straightforward -- what actually works doesn’t always reflect what most of us would assume.

There are quite a few counterintuitive truths that can make or break how your customers feel about your service. Below are five surprising data points on what people really expect out of "good" customer service.

1) Should you start with the good news, or the bad news? It depends.

How many times has someone asked you whether you want them to start with the good news or the bad news?

It’s an old cliche, but it turns out that it actually does make a difference. And the order you choose can actually cha…